Entrepreneur's EDGE


Understand, Upgrade & Unleash your competencies (soft skills), driving forces, and behaviors to accelerate your entrepreneurial dreams.


Rajesh Tedla

Strategic growth advisor | former GE senior executive | 30+ years’ of business growth expertise | Entrepreneurship trainer at Stanford | 1200+ entrepreneurs and small business scale-up


Current and Future Entrepreneurs: Discover if you have what it takes to build and grow a successful business. You will learn to develop a strong entrepreneurial mindset with the right behaviors, driving forces, and competencies that will enable you to grow as an entrepreneur and scale your business successfully.

Who should attend this course


A business owner, who feels stuck in the growth process and wondering if it is due to the lack of personality attributes to grow a business


An aspiring entrepreneur, who wants to start his / her own business and unsure of becoming successful


An individual in a leadership role, who wants to become more effective in driving and inspiring their team to achieve great results.

What you'll learn in the program

Get a holistic picture of your own logical and emotional dimensions by understanding the magnitude of your 12 driving forces, 12 behaviors, and 25 competencies (soft skills), through a research-backed assessment.
Get a six-month customized personal development plan based on the GAP report (compared to top 15 traits for success) that will help you enhance your skills and effectiveness as an entrepreneur.
Understand what it takes to be a successful leader and be effective at decision-making, inspiring and influencing stakeholders, and improving performance and productivity of employees.
Understand the mindset of successful entrepreneurs, and how they view and deal with different business challenges by decoding their top 4 driving forces, 4 behaviors, and 7 competencies (soft skills).
Discover the principles of dynamic communication to learn and master behavior-based communications to inspire, influence, and impress people to achieve success in personal and professional life.
Master the art of consultative and persuasive selling by understanding the TARGET Sales Approach. This method will help you discover buyers’ intentions and journeys specific to your industry. and craft your sales strategies to build a robust sales pipeline.

$999 USD

July 6th, 2023
Last day to enroll: June 29th, 2023

$999 USD

August 02nd, 2023
Last day to enroll: July 26th, 2023


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Program Highlights

Six hours of live teaching sessions via Zoom, spread over four weeks.

Learn with a group of peers via case studies and small group discussions.

Get access to the session recordings, tools, and templates for future reference.

Every participant will receive a customized binder with their TriMetrix HD report, GAP report, and personal development plan.

Course Syllabus

Personality Profiling through Psychometric Assessment

  • Understanding successful entrepreneurs’ psychometric profiles using the benchmark process.
  • Understanding the comparison report created utilizing individual reports and successful entrepreneurs’ job benchmark profiles.
  • Understanding of your own strengths and weakness to become a successful entrepreneur and scale your business profitability.

Success through Dynamic Communications

  • Learning about self – Deep learning about behaviors (how you do), driving forces (why you do), acumen (how you view the world), and competencies (your skills).
  • Learning about others and developing a roadmap to effectively communicating with others who are very different than ourselves.

Seven Best Practices for Impactful Leadership

  • Learn about your growth journey, practices, and a customized personal development plan to enhance your ability to scale your business.
  • Chart out a personalized roadmap that will enable you to enhance your top four behaviors, top four driving forces, and top seven competencies to accelerate your growth

Sell with confidence - TARGET Selling Method

  • Develop a deeper understanding of sales process and sales cycle.
  • Learn effective probing skills and listening techniques to understand customer needs better.
  • Understand how to establish trust, build rapport and overcome sales challenges to close deals faster.

Join the upcoming cohort

Entrepreneur's EDGE


July 6th, 2023

Program Fee


Registration Due Date

June 29th, 2023

Meet your Instructor

Rajesh Tedla

Founder and CEO
VRT Management Group

Raj brings over 32 years of outstanding experience and expertise to everything he does. As the Chief Transformation Officer of VRT Management Group, Raj’s expertise includes business transformation, leadership and organizational development, executive coaching, marketing, six sigma, Lean, and customer insights. He has researched, written, trained, and consulted extensively within these disciplines and designed several high-impact growth programs for small and medium businesses. Over the last 15 years, he has helped hundreds of businesses find their growth trajectory and has coached more than 1200 entrepreneurs. His impeccable business acumen, extensive industry experience, and amazing mentoring skills are key assets that have made him a highly sought business coach. He regularly participates as a guest speaker at many business forums, including Stanford University entrepreneurship development programs.

Before founding VRT Management Group, Raj held the position of the Senior Vice President – Marketing/growth leader, Capital Markets, GE Capital. During his twelve-plus-year stint at GE, he created, led, and implemented numerous process improvement initiatives worldwide, enabling additional revenue generation measuring millions.

Register for the Cohort

Discover Your Entrepreneur's EDGE


July 6th, 2023




June 29th, 2023

Frequently Asked Questions

This course is for anyone who wants to become an entrepreneur or has already ventured into entrepreneurship. If you have been in business for a few years and feel stuck with growth, the sessions will help you identify the bottlenecks and, prepare and develop a plan to tackle future business scenarios.

There will be no better time for you to subscribe to this course. It will help you realize the chances of success with the current state of your intrinsic motivation and plan accordingly.

You need to dedicate only 4 to 5 hours each week. Please refer to the course schedule for complete details. Be assured that the time you spend on the sessions will add immense value to your personal development as an entrepreneur.

Although you will have access to the session recordings, we strongly advise you not to miss the live sessions. You will miss the key benefit of cohort based learning i.e. the opportunity of interacting with your coach and the peer group. So, please block your calendar well in advance as per the cohort schedule.

Please write to rajtedla@vrt9.com. I will be happy to schedule a call to discuss the details and share insights on how this course can accelerate your entrepreneurial journey.

Please note that once registration is done, there will be no refunds. However, you can nominate a person to participate in the cohort. Furthermore, once the TrimetrixHD assessment is done, your can not substitute or nominate another person or even participate yourself in the program.